Edra
On The Rocks Sofa
Like a soft sculpture that can be mixed and matched, On the Rocks by Francesco Binfaré is both flexible and incredibly comfortable and has no visible frame. A design that includes four seating elements in different shapes and two backrests, the elements are separated from the base to allow freedom with arrangement and personal expression. Pieces can be arranged in various configurations: either combined in one composition or free standing to shift the interior perspective: its holistic ‘domestic landscape’ encouraging true engagement within a space. A highlight of the collection is embedded in the sofa’s innovative, soft form that supports absolute relaxation.
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Edra
On The Rocks Sofa
Like a soft sculpture that can be mixed and matched, On the Rocks by Francesco Binfaré is both flexible and incredibly comfortable and has no visible frame. A design that includes four seating elements in different shapes and two backrests, the elements are separated from the base to allow freedom with arrangement and personal expression. Pieces can be arranged in various configurations: either combined in one composition or free standing to shift the interior perspective: its holistic ‘domestic landscape’ encouraging true engagement within a space. A highlight of the collection is embedded in the sofa’s innovative, soft form that supports absolute relaxation.
Edra
Their non-conventional debut in 1987 was based around the "I Nuovissimi" collection, furniture pieces conceived by young, relatively unknown designers. The company grew rapidly with its innovative approach and art direction of Milan-based architect Massimo Morozzi. The aptitude of talent scouts has allowed the company to bring together some of the most interesting new designers, such as Alessandro Mendini, Masanori Umeda from Japan, Francesco Binfaré, Fernando and Humbero Campana from Brazil, Ross Lovegrove from Wales, and some top architects, such as Zaha Hadid and the Australian studio Denton Corker and Marshall to develop products that are grounded in fresh, contemporary ideas. Flexible in its organisation, Edra makes resourceful use of the skills of its local area to create innovative products, at times revolutionising classic upholstered furniture.
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